PhotoLife Magazine Feature

The FLASH Photographic Festival began in October 2014 with thirty three venues throughout Winnipeg featuring over forty photographers. Each October the festival will expose the public to a variety of photographic work and showcase the diverse range of artists working within photography in Winnipeg. Based on the need to focus on Winnipeg photographers FLASH brings photography from a diverse range of Winnipeg artists to a variety of venues — cafés, shops, public spaces and galleries. With Winnipeg’s long and established reputation as a leader in visual arts within Western Canada, the city is poised to become a leader in photography with the help of the Flash Festival. The aim of the festival is to celebrate photography beyond the standard gallery shows. We hope to create an environment where various businesses and organizations can tailor some of their content to align with the festival. Some examples include seminars hosted by rental spaces, teaching lighting or shooting techniques, walking photo tours of neighbourhoods hosted by Biz development zones or restaurants that offer photographic theme dishes. Discussions are happening with various art organizations for the potential of photographic themed content to coincide with the festival. The festival will only work with active participation from the community. The festival will look to the photographic community for ideas for Winnipeg to celebrate photography in unique ways.

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